Woman shopping in sotre

Purpose in Every Thread.

At New Wave Spiritual Apparel, we believe clothing should do more than cover you it should inspire you. Every T-shirt, hoodie, or graphic design we create carries a message of faith, confidence, and purpose. We’re here to remind you (and the world) that your identity is rooted in something greater than trends, it’s rooted in truth.

Our journey began with a simple but powerful idea: what if fashion could be a daily reminder of who you are and whose you are?


As someone who has faced moments of self-doubt and searched for purpose, our founder knew the power of having a message close to your heart literally. That’s why we craft apparel that blends modern streetwear style with scripture rooted and spiritually uplifting designs.

Nannesha Baccus CEO & Founder

Nannesha Baccus is the visionary CEO & Founder of New Wave Creative Co. LLC. With a passion for faith-driven innovation, she leads with purpose, creativity, and a commitment to excellence. Nannesha empowers brands and communities through her leadership, bringing fresh ideas to life while staying rooted in integrity and impact.

Antoine Baccus CEO & Creative Director

Antoine Baccus is the CEO & Creative Director of New Wave Creative Co. LLC. With over 20 years of experience in music, branding, and design, Antoine specializes in building purposeful brands that inspire and connect with people. His creative vision and leadership drive innovation, storytelling, and meaningful impact across every project.

Our Mission

To uplift, clothe, and empower a generation to walk in purpose, confidence, and bold faith one tee at a time.

  • Faith-Rooted Messaging

    Every design is inspired by scripture or empowering truth to encourage wearers daily.

  • Bold, Purposeful Designs

    Fashion that speaks life blending streetwear and spirit wear for a look that’s as stylish as it is meaningful.

  • Affordable Access to Inspiration:

    Thanks to our on-demand printing model, we keep quality high and costs accessible.

  • Empowering All Generations

    Collections for youth, adults, and educators because purpose has no age limit.

  • Made-to-Order

    Each item is printed just for you through our trusted fulfillment partner, Printful, ensuring quality and sustainability.

  • Easy, Secure Shopping

    Powered by Shopify, our online store offers a smooth, secure checkout experience and multiple payment options.

  • Fast Shipping

    We ship globally, with most U.S. orders fulfilled in 2–7 business days and FREE SHIPPING on orders over $300.

More Than Apparel... A Movement

Our community is made up of believers, dreamers, parents, educators, and creatives who want to make their faith visible. Every purchase you make helps spread messages of hope and light, turning classrooms, workplaces, and streets into runways of encouragement.

Ride The Wave.